In each of Primewell’s production plants, the company sets the highest standard of quality control procedures.  A stringent quality control system and our concern for exceeding safety and quality demands are essential to the mission of keeping you safe.

With five state-of-the-art R&D centers around the world, our global team has hundreds of experienced engineers who utilize cutting-edge design software, tools and equipment.  Our newest R&D center is right here in the USA to ensure that Primewell tires meet the demands and specific performance requirements of the North American market.

Primewell tires are sold all over the world. From everyday families to gearheads and enthusiasts, drivers from across the globe put their trust in Primewell. With almost 60 Million Primewell tires sold in North America alone, you can have confidence in their quality and performance.

Primewell tires are available exclusively at Simple Tire, which makes your tire purchasing experience easy.  At Simple Tire, you can find the right fitment for your vehicle, get free shipping, choose a tire installer near you, schedule the installation and have the convenience of multiple payment options.